July 15th, 2016   By voicecription

Captioning and subtitling services add significance to an image or video by widening its reach and enriching its media value. Captioning & Subtitling Services offers high quality professional subtitling services for all types of visuals. It allows sharing of videos with audiences across globe. It caters to a wide range of translations covering all major languages spoken across the world.

An effective Captioning & Subtitling Services does not limit their expertise in literal translation. In this age of globalization, the content needs to be adapted to a specific region or culture. Meaningful subtitling and captioning relevant to the target audience of a geographical region can increase the popularity and reach of the content many times more. This can be termed as localization that goes beyond mere translation. Language experts along with subject experts focus on adaption of local dialects and culturally relevant phrases, local sayings, idioms and other nuances of native language. This step is very important for effective Captioning & Subtitling Services.

Subtitling or captioning in native language has some innate challenges for the translators. The native language subtitles should be exact representation of the essence of the dialogues being spoken. Moreover, there is space constraint on the screen as subtitles run along with the visuals at the same pace. Also, there is time constraint as to how much the audience are capable of reading along with visuals in the same time frame as the dialogue is being spoken. So native subtitling involves paraphrasing of the actual dialogue and not word for word translation keeping in view of the audience’s pace of reading comfort. Thus it then becomes an art.

The subtitles or captions are embedded in the master video so that they are visible any time the video is played. The background of the video also needs to be adjusted to make the subtitles clearly visible. Captioning & Subtitling Services produces native subtitles and captions in almost the same number of words as the source language. The translators conduct extensive research of the source file to produce accurate subtitles.

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